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Entrepreneurs Panel

Julie Meyer
Charlie Mullins
Debbie Pierce
Tony Caldeira
Laura Tenison
Jeremy Roberts
Richard O'Sullivan
Jennie Johnson
Brian Hay
Michael Oliver
David Pollock
Steve Purdham

Juice take diet pitch

Manchester social media agency, Juice Digital, has been appointed by diet company, Atkins UK, to roll out its social media strategy across the UK, following a competitive pitch.

The activity will see the creation of bespoke Facebook and Twitter profiles to provide the online community with nutritional tips, news and recipes to help them follow the diet, as well as facilitating customer engagement for the brand on a grassroots level.

In addition, Juice will implement a programme of blogger liaison, connecting with influential bloggers in the diet/lifestyle sectors, as well as securing online reviews for the Atkins diet and its products.

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Five Minutes With

David Hughes sums up his entrepreneurial career to date thus: four spectacular successes and two failures. He founded the sports retailer Allsports and achieved turnover of £180 million before a vicious price war meant decline, administration in 2005 and a sell-off to rival JD Sports.

It took Richard Shonn, managing director of 151 Products, three years to find a warehouse big enough for his requirements.