Entrepreneurs in Liverpool are being offered empty retail units for a £1 per week under a new scheme from the city council.
The Shops for a Pound initiative will see 12 empty units in the Picton area made available for £1 a week for up to three years.
The scheme is part of a wider regeneration plan that will see 150 vacant houses offered to people for £1 on the condition they are brought up to the Decent Homes Standard within a year and are not sold or sub-let within five years.
Applications must be for a new, commercial business that cannot compete with an existing business in the neighbourhood.
Gambling establishments, fast food takeaways, tanning salons, off licences and pubs, and payday loan shops will not be permitted. However, applications for community cafes and healthy takeaways will be considered.
Deputy mayor Cllr Anne O'Byrne said: "We are giving people with a passion and commitment to the area the chance to create a new business and be part of the hugely exciting grassroots regeneration of Picton.
"Work is going to be starting imminently on refurbishing the first properties as part of the Homes for a Pound Plus scheme, while the recent completion of the Archbishop Blanch School has given the area a tremendous boost.
"This is a hugely exciting time for Picton and I believe we are on the cusp of a real upturn in its fortunes driven by the community, supported by the city council."
Cllr Gary Millar, cabinet member for business, enterprise and investment, added: "This is about giving people with great ideas and a solid business plan the chance to get their venture off the ground without having to worry about rental costs in the first three years.
"We don't want to disadvantage existing local businesses so the ideas can't duplicate what's already on offer and we don't want more shops selling services linked to fast food, gambling, pay day loans, alcohol or tanning."
Expressions of interest for Shops for a Pound can only be made online at www.liverpool.gov.uk/shopsforapound. The closing date for applications is 9 May.